It was only recently when Japanese-origin company teamed up with Bollywood actor, Aamir Khan for their new brand campaign ExperienceChange. With Aamir Khan as Datsun's brand ambassador, the company aims to improve their market acceptance, to a good extent. In fact, Datsun models sell more than Nissan India.
Both the Datsun GO and GO+ facelifts come with "dynamic, solid and stylish" exteriors to give them a premium appeal even at such an accessible price point. Besides the redesigned front grille, the blacked-out headlamp cluster and LED DRLs on the bumper add to the overall aesthetics.
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As for the interiors, the new Datsun GO and GO Plus feature a mix of sportiness and premium feel, while also promising a comfortable driving experience. The cars come with a first-in-segment 7.0-inch touchscreen infotainment system which supports both Android Auto and Apple CarPlay.
Powering the new 2018 Datsun GO and GO+ is a 1.2-litre engine which makes 68bhp and 104Nm of torque. The unit comes mated to a 5-speed manual transmission while an AMT variant is expected to follow soon. The claimed mileage figure stands at 19.83km/l.
The latest iterations of the Datsun GO and GO Plus come with two additional colour choices too: Amber Orange and Sun Stone Brown. At 180mm, ground clearance is best-in-class while a 4.6m short turning radius (slightly higher for the GO+) makes them ideal for city driving.
Thomas Kuehl, President, Nissan India Operations shared, "The new Datsun GO and Datsun GO+ are conceptualized for the new-age Indian consumer, the millennials who are mature, smart goers, family oriented with a progressive and evolved mindset. Powered by Japanese engineering, Datsun GO and GO+ are equipped with fabulous new features and upgrades for a more comfortable, safe and stylish driving experience."
Thoughts On The New Datsun GO And GO+
The 2018 versions of the Datsun GO and GO+ bring some much-needed additions to the budget car segment in India. As mentioned before, the new Datsun models feature some class-leading equipment too; adding a lot to their value for money. With all the new updates on the inside and outside, the 2018 Datsun GO and GO Plus will definitely fetch good sales.
2018 Datsun GO & GO Plus Launched: Datsun India has launched the new 2018 GO and GO+ (GO Plus) in the country at a starting price of Rs 3.29 lakh and 3.83 lakh ex-showroom (Delhi), respectively. The Datsun GO and GO+ 2018 boast of 28 new features and over 100 improvements over the previous model.